What are common BIMI errors?
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Your BIMI logo isn't showing up. Here are the most common reasons why, and how to spot each one.
SVG format is wrong. Your image editing software probably exports standard SVG, but BIMI needs SVG Tiny Portable Secure format specifically. It's a stripped-down version without scripts, external links, or text elements. If you're not sure whether your SVG passes validation, test it with BIMI setup instructions that include validation steps.
DMARC policy isn't strong enough. BIMI requires DMARC set to p=quarantine or p=reject. If you're still running p=none, upgrade your DMARC policy before you debug anything else. Many people get stuck here without realizing it. Check your DMARC policy to see where you stand.
DNS record has the wrong path or format. The BIMI DNS entry lives in a specific place (bimi._domainkey.yourdomain.com) and expects exact formatting. One typo breaks the whole setup.
VMC certificate mismatch (if you're using one). If you've got a Verified Mark Certificate, the domain in the certificate must match exactly. Subdomain mismatches are an instant fail.
DNS hasn't propagated yet. New records take 24 to 72 hours to spread across the internet. Don't test immediately. Wait and try again from a different email provider once propagation finishes. Need help checking if a specific authentication problem is yours? Try the Review My Emails hotline.
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